marsden_online: (Default)
So Countdown (and probably other supermarkets) sell these Much Moore* Ice Cream Cakes. These come in two varieties - a blue pirate themed one (obviously intended for boys) and a pink ballerina themed one (for girls).

I'm sure there must be a market for a wider variety of themes, but of course you couldn't justify supermarket freezer space for many. My approach to this would be to keep a selection on rotation through the supermarkets (so each time they restock it is with a different 2/3 from the range) and offer the full range either through the supermarket shop-online stores or through your own (allow 24 hours for delivery because as a small business you'd potentially be making and packing on demand). Additionally you could offer custom-made/decorated cakes.

But I'm also sure it would be possible to make this a successful online business without going to all trouble and expense of getting supermarket buy-in.

(Much Moore website warning autoplay music; does not include information of the particular product.)
(Google searches for "custom cakes christchurch" and "ice cream cakes christchurch" suggest that there aren't many offerings in this particular niche at all.)

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